Management Team


Evangeline Long

Head of Public Relations & Communication

“A legacy isn’t only about leaving what you earned but also what you learned.”

As the Head of Public Relations & Communication at PFPFA, Evangeline will oversee developing PR and communications strategies, launching consumer campaigns and managing company-wide issues and crises.

An industry veteran, Evangeline is a strategic communications and public relations leader who has experience working with agencies and companies, across various sectors. Her affable persona and strong interpersonal skills have allowed her to cultivate and build strong relations with influential print, digital and broadcast journalists and thought leaders within the financial sector.

Her passion and commitment to her role to promote and maintain a positive image of the company will motivate her to drive PR initiatives that will bring long-term success to PFPFA.

Evangeline also holds a Bachelor’s degree in Psychology and Marketing from Murdoch University.

Jeffrey Chow

Chief Executive Officer
Shawn Lim

Managing Director,
Private Client & Family Office
Simon Ng

Managing Director,
Partnership & Distribution Operation
Henry Koh

Managing Director,
Compliance & Risk Management
Peter Wong

Senior Advisor
Caroline Chiw

Head of General Insurance
Eileen Chan

Head of Financial Advisory,
Investment & Partnership
Serene Lee

Chief Operating Officer
Jerome Png

Head of Private Client & Family Office
William Ng

Chief Transformation & Growth Officer
9 Temasek Boulevard, #30-01/02 Suntec Tower 2, Singapore 038989

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