Management Team


Serene Lee

Chief Operating Officer

“Legacy is passing on the history and experiences that are bestowed to me by my parents, to the generations that come after me. I hope to build upon these experiences in my own way, and pass on something truly special and significant that my lovely children can remember me by.”

Serene started off as an assistant to the Director and now spearheads the operations team in PFPFA. She takes great pride in overseeing the extraordinary growth of the PFPFA team from a small branch to an established, full-fledged FA that it is today. Similarly, Serene herself has grown tremendously from a student to now a mother of two lovely children.

Serene feels that PFPFA has taught her to be resilient, an essential value for motherhood, business and life. Being a mother is her greatest achievement, family is her greatest motivation. Together with her team, Serene is fully committed to serving PFPFA and ensuring the operations are smooth at all times and truly add value to clients.

Jeffrey Chow

Chief Executive Officer
Shawn Lim

Managing Director,
Private Client & Family Office
Simon Ng

Managing Director,
Partnership & Distribution Operation
Henry Koh

Managing Director,
Compliance & Risk Management
Peter Wong

Senior Advisor
Caroline Chiw

Head of General Insurance
Eileen Chan

Head of Financial Advisory,
Investment & Partnership
Jerome Png

Head of Private Client & Family Office
William Ng

Managing Director,
Transformation & Growth
Amanda Teo

Head of Strategy & Growth
9 Temasek Boulevard, #30-01/02 Suntec Tower 2, Singapore 038989

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